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Haier & Xingang: A Strategic Synergy To Redefine The Future Of Healthy Living

Jun 15, 2026

LINYI, CHINA – May 27, 2026 – What happens when a piece of building material is infused with a "smart soul," and a technology chip is built upon an "eco-friendly foundation"? The definition of a "healthy future" for global households is being rewritten.

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On May 26, an industry synergy exchange themed "China Intelligent Manufacturing · Healthy Future" was held at the headquarters of Xingang Group. The event brought together two industry titans: Haier, the world's leading provider of better-life solutions, and Xingang Group, the disruptive innovator in eco-friendly wood-based materials. Both enterprises are prestigious winners of the Gold Medal at the Geneva International Exhibition of Inventions, marking a significant "dual-win" collaboration rooted in responsibility and innovation.5

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Beyond a Visit: A Resonance of "New Quality Productive Forces"
While Haier specializes in smart home ecosystems and Xingang focuses on green substrates, their core philosophies are strikingly aligned.

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At the exchange, Haier's Smart Home Product Director, Ge Jun, introduced their latest innovative product matrix. "We use smart technology to define convenience," said Ge. "But convenience must be predicated on health. The core of 'smart' is peace of mind."

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Xingang Group Vice President, Liu Ying, resonated with this vision by presenting Xingang's "hard-core" solution: Bionic Green Adhesive technology. This breakthrough redefines the boundaries of eco-friendly panels by achieving zero formaldehyde, zero benzene, and zero harmful additives. It has secured over 10 international accolades, including UL Greenguard Gold (USA), CDPH, and HENF (Ultra-low formaldehyde for floor heating) certifications.

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"Haier uses chips and algorithms to make a home 'think,' while Xingang uses bionic adhesives and panels to make a home 'breathe'," Liu Ying remarked. "Our tracks are different, but our destination is the same-solving real-life pain points with cutting-edge technology."

The Synergy of "Smart" and "Health"
Haier's strength lies in making homes smarter and more convenient; Xingang's mission is to make homes safer and more sustainable. Together, they complete the puzzle of a "Healthy Home."7

Xingang has already developed a full range of HENF-grade Bionic products, spanning doors, walls, cabinets, and flooring. Their core Bionic Glue uses water as the sole solvent, completely eliminating the toxic additives found in traditional materials.

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"In the past, 'eco-friendly' meant meeting basic standards. Today, we focus on full-space air quality," Liu added. Xingang is now driven by a "Triple-Engine" strategy: Eco-friendliness, Aesthetics, and Intelligence, providing holistic, perceivable healthy home solutions.

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A Vision for the Global Market
This collaboration aligns with the national push for "New Quality Productive Forces," emphasizing technology-led industrial upgrades and green, low-carbon development.

"China Intelligent Manufacturing is no longer just a follower; it is a definer," Ge Jun stated. "We are not just building world-class products; we are building national brands with warmth and responsibility."

Looking ahead, Haier and Xingang are expected to deepen their cooperation in smart integrated spaces, green healthy materials, and scenario-based innovation. The encounter between a "Breathing Board" and a "Chinese Chip" is just the beginning of a transformative journey for the global housing industry.10
 

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